Rotogravure Printing

Our high-speed rotogravure printing delivers precise, vibrant designs for your packaging needs. Perfect for large production runs, ensuring consistent quality and efficient turnaround times. Ideal for food and medical brands seeking reliable, cost-effective solutions.

What Is Rotogravure Printing?

Rotogravure printing, often referred to simply as gravure, is an intaglio printing process that involves engraving an image onto a printing cylinder. This method is particularly well-suited for high-volume production runs and is known for its ability to produce high-quality images with rich tonal values.

Definition: Flexographic printing is a form of relief printing that employs flexible plates made from rubber or photopolymer. This method is particularly well-suited for high-volume jobs and is known for its ability to produce sharp images and vibrant colors quickly and cost-effectively.

Substrates: Flexo can print on a wide range of materials, including paper, plastic films, metallic films, cardboard, and non-woven fabrics. This versatility makes it ideal for packaging applications, labels, newspapers, and other printed materials.

lamination coating

Key Features of Rotogravure Printing

Cylinder Engraving: The images are etched or engraved onto a metal cylinder (typically copper or sometimes aluminum) using a photomechanical process. The engraving can be done through chemical etching or laser engraving, creating thousands of tiny cells on the cylinder’s surface.

Ink Transfer: During the printing process, the engraved cylinder is coated with liquid ink, and excess ink is removed by a doctor blade, which ensures that only the ink in the recessed cells remains. When the substrate (such as paper or film) comes into contact with the cylinder, the ink is transferred from the cells to the substrate.

High-Speed Production: Rotogravure printing operates at high speeds, making it ideal for long runs of printed materials. It can print at speeds exceeding 3000 feet per minute.

Versatility: This printing method can be used on a wide variety of substrates, including thin films like polyethylene and polypropylene, making it suitable for packaging materials, labels, and various commercial products.

Rotogravure VS Flexographic

Printing Process

Rotogravure Printing: This is an intaglio printing process where the image is engraved onto a metal cylinder. The recessed areas hold ink, which is transferred directly to the substrate as the cylinder rotates. The depth of the engraving affects the ink’s thickness and color intensity.

Flexographic Printing: This method uses a flexible relief plate made of rubber or photopolymer. The raised areas of the plate receive ink from an anilox roller and transfer it to the substrate. This process is faster and more versatile for various materials.

Cost Considerations

Initial Costs: Rotogravure typically has higher initial costs due to the expense of creating engraved cylinders. Flexographic plates are cheaper and quicker to produce, making flexo more cost-effective for short runs.

Long-Term Costs: While gravure has higher initial costs, it becomes more economical for long print runs due to its durability and lower ink usage per print.

Speed and Efficiency

Rotogravure: Generally slower in setup due to cylinder engraving but operates at high speeds during production once set up.

Flexographic Printing: Offers faster setup times and can run at high speeds, making it suitable for shorter runs and quick-turnaround projects.

Substrate Compatibility

Rotogravure: Best suited for porous substrates such as paper and film materials; it excels in flexible packaging applications.

Flexographic Printing: More versatile in substrate compatibility, able to print on various materials including plastic films, non-woven fabrics, and metal.

Advantages of Rotogravure Printing

Rotogravure printing is a highly efficient and effective method for producing high-quality printed materials in large quantities, particularly suited for applications requiring detailed imagery and vibrant colors. It has many advantages:

Quality: Rotogravure produces high-quality prints with excellent color reproduction and sharp details.

Durability: The engraved cylinders are durable and can withstand long production runs without degrading in quality.

Cost-Effectiveness for Large Runs: While the initial setup cost is high due to cylinder creation, rotogravure becomes cost-effective for large volumes due to lower per-unit costs over time.

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Common Materials Used in Composite Packaging and Properties

Aluminum Foil

Aluminum foil offers excellent barrier properties, effectively preventing moisture, oxygen, and light from penetrating, which helps maintain food quality and freshness. It is lightweight, easy to process, and recyclable, making it suitable for various food packaging applications.

Nylon (Polyamide)

Nylon possesses good mechanical strength and abrasion resistance, along with high barrier performance. It is suitable for food packaging that requires resistance to high temperatures and freezing, effectively extending the shelf life of products.

Polyester (PET)

Polyester materials have high transparency and excellent optical properties along with good barrier performance. They are commonly used in beverage bottles and other packaging, providing resistance against moisture and oxygen ingress.

Ethylene-Vinyl Alcohol Copolymer (EVOH)
This material has extremely high oxygen barrier properties, making it ideal for packaging oxygen-sensitive foods. EVOH is often used as a layer in composite materials to enhance overall barrier performance.
BOPP (Biaxially Oriented Polypropylene)
BOPP has good transparency and strength, effectively blocking water vapor and gases to maintain the freshness of products inside the packaging. It is cost-effective, suitable for mass production.
CPP (Cast Polypropylene)
CPP features good heat-sealing properties and transparency, with high flexibility suitable for various shapes of packaging. Its moisture barrier performance is good, but it does not have the same level of barrier properties as BOPP.
Kraft Paper
Paper materials are environmentally friendly, economical, and easy to print; however, single-layer paper packaging does not provide sufficient barrier properties. They are typically laminated with other materials to enhance functionality.
Polyethylene (PE)
Polyethylene has good heat-sealing properties, flexibility, and impact resistance, widely used in food packaging. It can serve as an inner layer material, laminated with other materials to enhance overall packaging performance.
Bioplastics
Bioplastics are typically made from renewable resources and have good gas barrier properties, making them suitable for food packaging. They perform well in terms of environmental sustainability, helping to reduce plastic pollution.

Production Process Videos

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Frequently Asked Questions

About Film Lamination
We strive to provide you with the best information. Please refer to our FAQ section for quick answers.

What is the difference between gloss and matte lamination?

Gloss lamination provides a shiny finish that enhances colors and images, making them appear more vibrant. Matte lamination offers a non-reflective finish for a more sophisticated and subtle look.

How does film lamination enhance the durability of packaging?

Film lamination creates a protective barrier against moisture, dirt, and physical wear, increasing the lifespan of the packaging and ensuring the integrity of the product inside.

How can I ensure the lamination matches my brand's colors?

We recommend providing color samples or using Pantone matching. Our team will work closely with you to ensure the final product meets your brand specifications.

What are the best practices for storing laminated products?

Store laminated products in a cool, dry place away from direct sunlight. Avoid stacking heavy items on top of them to prevent damage.

What is the typical lifespan of laminated packaging?

The lifespan of laminated packaging varies based on environmental conditions and usage, but it generally provides excellent durability for several months to a few years, depending on the application.

Can I request a sample of laminated packaging before placing a bulk order?

Yes, we encourage you to request samples to evaluate our lamination quality. Please reach out to our team for assistance.

Let's Work Together

Send us a message if you have any questions or request a quote. Our experts will give you a reply within 24 hours and help you custom your flexible packaging.

Tel: +86-571-82824082

WhatsApp: +86-13575706574

Email: [email protected]

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